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Business Consultancy Expert/Advertising Executive

José Borghi: the Most Influential Advertisers in Brazilf

Posted by JacobT on

José Henrique Borghi is one of the most influential advertisers in Brazil advertising. He was born in Presidente Prudente. Borghi is the founder of the Mullen Lowe agency. He created one of the well-known children campaign, called Mammals of Parmalat. In the campaign, children dress similar to stuff animals and sang popular jingles. One of the most memorable jingle is Saźon made by Zezé di Camargo and Luciano.

While still in high school, Borghi sister took him to a performance at the Castro Neves theatre. His sister hoped that his visit to the theatre would help him decide his career path he wanted to take. His sister plan worked and José Borghi already envisioned himself winning a Cannes lions after seeing the performance of commercial Vts. Borghi graduated from PUC Campinas in Advertising and Propaganda. In the year of 89, he landed his first job at the Standart Ogilvy agency. Over time, the agency Borghi worked for out grew many other agencies. When Léo Burnett opened his own agency, Borghi partnered with Erh Ray. The success of the agency was soon brought by Lowe, which then became Borghi Lowe on December 2006. Borghi then split the presidency with Erh Ray and Borghi on Facebook.

The agency started to gain even more popularity in the domestic and international market. It then emerged with Lowe & Partners and the Mullen group. Which then the name changed to Mullen Lowe and Borghi became the co-CEO along with André Gomes. Borghi soon learn that nothing is given and you have to work hard for everything. From the start of his career, he has worked for many campaigns, such as Honda, Delta Airlines, Globo, American Express and many others. He has also won many award throughout his life. The most prominent awards he has won are: 14 Cannes Lions, 7 London Festival Awards, 15 April Advertising Awards, and the list go on. Borghi was also elected by App in 2009 of the professional of the agency, “Advertiser of the Year” by the Columnists São Paulo and learn more about Borghi.

More visit: https://www.youtube.com/watch?v=CBZUAB2iP5o

Dog's Health/Business Consultancy Expert

Beneful Brand Dog Food Making a Difference in Your Pet’s Life

Posted by JacobT on

When you care about your pet enough to only feed them the very best foods, you have to take the time to really look at all the ingredients in the foods you feed them. Just because packaging reads wholesome and all-natural, does not mean everything inside the bag is as such. This can simply be an advertisers twist on words that fool many pet owners who are actually feeding their pets very inferior products. If you want to feed your pet foods that contain the most nutritious and healthy ingredients, you need to start feeding them Beneful brand dog food.

Your dog may love the foods they being fed, despite it not being healthy for them. With Beneful brand dog food, not only will they love the taste, they will thrive off of the ingredients. Rip open that bag of grain free with real farm-raised chicken dry dog food, your pet will rush to their bowl to gobble down every piece. You can not help put notice the huge chunks of real chicken, the colorful blending of fruits and vegetables, all without compromising nutritional value while getting your dog 23 essential minerals and vitamins and learn more about Beneful.

The reason that Beneful brand dog food is such a healthy choice, it is without gluten, wheat, fillers, or corn. Al you have to do is to head over to any of the US-based Purina manufacturing plants and factory workers will tell you what they feed their own pets, having seen it from each step of the production process through all the quality checks and more information click here.

Business Consultancy Expert

Rona Borre is the Cinderella of the Staffing Industry

Posted by JacobT on

Rona Borre is the CEO and founder of staffing and recruiting company Instant Alliance in Chicago, Illinois. Borre started the company from a spare bedroom in her Chicago Condo in 2001, after having worked at a large, global staffing firm where she broke all of the sales records.

Borre discovered that most staffing companies have a fatal flaw when it comes to hiring good people. This is especially a factor when it comes to the types of professionals Instant Alliance places, such as technology and finance professionals.

The flaw is that most staffing firms don’t form meaningful and permanent relationships with their clients. Borre and her people are adamant about getting to know all the main players of the client, and who and what kind of candidate do they want to hire? Will the candidate fit into the company culture?  For further reference, check vimeo.com.

Once these questions are answered, Borre and her team go and find that particular person, regardless of where he or she might be located. The result is so good that there is only a 1% attrition rate of candidates placed from Instant Alliance.  More of this on instantalliance.com.

See http://www.thechicagonetwork.org/person/27145861/Instant-Alliance-Rona-Borre.htm